Croft Communications

Wagada have transformed the way we do business.

Jenifer Greenslade, Marketing Director, Croft Communications

Croft Communications offer innovative solutions to help SMEs and public sector organisations across the UK save money, work flexibly and increase mobility and productivity. They are a one-stop-shop for all your business connectivity needs, from super-fast broadband, business phones, hosted telephony and more.

Having recently been through a management buyout, Croft were keen to develop and grow the business by:

  • Moving from more of a local focus, to gaining national exposure.
  • Taking a more proactive lead generation approach to sales.
  • Rebranding from Mobile Account Solutions to Croft Communications to better reflect their wide range of services.
  • Launching a new website to engage potential clients.

The company needed a strong, full-service marketing agency who could strategically plan and implement marketing activities to strengthen and raise awareness of the business. Ready to take marketing activity to the next level, Croft approached Wagada.

1005%

Increase in website traffic

We have been working with Wagada since late 2019, and can say with confidence that they have transformed the way we do business.

Jenifer Greenslade, Marketing Director, Croft Communications

Stats

1005%

Increase in website traffic

1528%

Increase in number of new users engaging with the site

212%

Increase in organic page views

Our solution

  • Marketing Strategy
  • SEO
  • Blogging
  • PR / Link Building
  • Google Ads management
  • LinkedIn Ads management
  • Email Marketing
  • Organic Social Media

The results

Since the launch of their new website in March 2020, Wagada have delivered positive results in all areas.

March-August:

  • Website users increased 683% vs previous year / 472% vs previous period.
  • Blog article views increased 457% vs previous period.
  • Branded keyword search volume increased from 0 in April, to an average of 540 monthly searches since launching the website.
  • Achieved 144 hard conversions (including Contact and Free Quote form submissions / email and phone no. clicks).
  • Achieved 72 hard conversions from Google Ads  (including calls from ads /  Contact and Free Quote form submissions / email and phone no. clicks).
  • Achieved 311 soft conversions from Google Ads (Contact us/ Free Quote page engagement).
  • Gained quality editorial from publications including The Hertfordshire Business Independent and Hertfordshire Chamber of Commerce Inspire Magazine.
  • Gained sponsorship with The Hertfordshire County Show, resulting in quality referral traffic from Heart Radio.

Case studies

KO-LEE Noodles

“Our social media strategy ensured that when customers faced countless instant noodle options, they instantly recalled KO-LEE Noodles’ captivating content, felt a strong connection to the brand, and confidently chose KO-LEE Noodles over all others.”

Ellie Wilbraham, Social Media Manager

Energy Park

“The team’s creative assets helped bring the Energy Park brand to life and showcase their story with clarity and impact.”

Ellie Wilbraham, Social Media Manager

Pennant HubSpot Onboarding

“The experience has been excellent.”

Lee Lison, Head of Global Customer Support & Service, Pennant International Group plc

IPCA HubSpot Onboarding

“Wagada have been absolutely brilliant to work with.”

Preena Desai, IPCA

Precision Proco

“Partnering with Wagada Digital helped us take a targeted, data-driven approach that delivered meaningful leads for our sales team.”

Helen Smith, Head of Marketing

AI lease abstraction for major UK legal firm

“We want to enable businesses to utilise the power of AI to make space for business critical tasks.”

Dee Overfield, Head of Digital

Best Western Hotels

““I’m genuinely grateful for all your support over the past 8 months” -Georgie Hardy, Head of Marketing, M&T Hotel Management”

Georgie Hardy, Head of Marketing, M&T Hotel Management

Yorkshire & Humber Academic Health Science Network

“Wagada helped us hone our LinkedIn skills so we were making the most of our capacity and content.”

David Shapland , Head of Marketing and Communications

CAE Technology Services

“Wagada Digital are absolute heroes! I am eternally grateful for your patience, support and endless enthusiasm to realise this vision and bring the dream to life.”

Louise Mahrra, Head of Marketing, CAE Technology Services

Churchill Group

“Our team developed a dynamic and focused employer branding strategy.”

Sophie Skilton, Digtial Marketing Manager, Wagada Digital

Pixotope

“During a busy and exciting period of change for Pixotope, we helped them to achieve ongoing growth.”

Rebecca Hyde, Digital Transformation Manager, Wagada Digital

Canon

“The team delivered an expert analysis for an industry-leading brand, identifying solutions and strategic recommendations for Canon.”

Laura Morris, Strategic Marketing Manager, Wagada

Britvic PLC

“The team has absolutely loved working on such an exciting brand.”

Cheryl Luzet – Managing Director, Wagada

Marshfield Farm Ice Cream

“An exciting marketing strategy and successful website launch saw Marshfield Farm significantly increase their online visibility and engagement.”

Daniel Jenkins, Head of Client Services, Wagada

All About Children

“I have worked with Wagada for over five years and would highly recommend them.”

Marcia Viccars, Founding Director, All About Children

Smartfix

“HubSpot automation means that my customers are taken care of with timely email communications and marketing collateral.”

Matt Wortley, Director, SMARTFIX UK Ltd

CVP

“From SEO and paid social media implementation to ongoing consultancy and training, Wagada have been fantastic throughout.”

Dawn Bochenski, Marketing Director, CVP

Quartzite Boulders

“In a short period of time the team executed a strategic social media campaign for the launch for GYMRHINO.”

Daniel Jenkins, Head of Client Services, Wagada

Bradbury Tracks LTD

“Thanks to all at Wagada for the excellent work you have done on our website.”

Kris Theophanous, Managing Director, Bradbury Tracks Ltd

Abbots Care

“Working with Wagada Digital has been great, we have seen a strong increase in organic leads coming through, and the digital PR work has really helped increase awareness of our brand.”

Naomi Kitchenside, Abbots Care

Mystery Holidays

“Thank you for helping us spread the joy of spontaneous travel to all the adventurers out there!”

Gaurav, Director

Bibra Toxicology Advice & Consulting

“I have worked with Wagada for a few years now, and I wouldn’t hesitate to recommend them.”

Ashleigh Ace Barrett, Commercial Director

Garden on a Roll

“Their SEO, creative content marketing and Google Ads support has helped us rank higher for key terms and enhance our online presence, placing us in good stead for marketing activities moving forward.”

Antony Henn, Director

eyworks

“Working with Wagada has been a great experience.”

Tim Taylor, Head of Growth and Revenue, eyworks

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