Precision Proco

Partnering with Wagada Digital helped us take a targeted, data-driven approach that delivered meaningful leads for our sales team.

Helen Smith, Head of Marketing

Precision Proco are a print marketing services agency that helps brands engage their audiences through innovative, data-driven campaigns. Their expertise spans direct mail, personalised marketing, print-on-demand, and workflow solutions, enabling clients to deliver targeted and effective print marketing.

Having collaborated with Precision Proco for over a year, we’ve developed a deep understanding of their services and client base. Together, we identified travel companies as a key target audience, as the sector is well suited to direct mail and aligns with Precision Proco’s proven track record in travel.

19

marketing-qualified leads in 6 weeks

Stats

19

marketing-qualified leads, including one from a high-priority target account

55312

paid LinkedIn impressions

373

clicks on the ad

Our solution

We identified account-based marketing as the most effective approach to capture data from the target audience of travel companies and set a clear objective to deliver MQLs to the sales team for further engagement. Working closely with the Precision Proco team, the campaign included:

  • Creation of a tailored lead magnet focused on the value of direct mail for travel brands
  • Promotion of the lead magnet through paid and organic channels, including A/B tested LinkedIn Ads 
  • Development of supporting materials such as case studies, organic social, blogs and thought leadership content from their team

The results

In the 6-week campaign duration, we generated:

  • 19 marketing-qualified leads, including one from a high-priority target account
  • 55,312 paid LinkedIn impressions
  • 373 clicks on the ad

Case Studies

KO-LEE Noodles

“Our social media strategy ensured that when customers faced countless instant noodle options, they instantly recalled KO-LEE Noodles’ captivating content, felt a strong connection to the brand, and confidently chose KO-LEE Noodles over all others.”

Ellie Wilbraham, Social Media Manager

Energy Park

“The team’s creative assets helped bring the Energy Park brand to life and showcase their story with clarity and impact.”

Ellie Wilbraham, Social Media Manager

Pennant HubSpot Onboarding

“The experience has been excellent.”

Lee Lison, Head of Global Customer Support & Service, Pennant International Group plc

IPCA HubSpot Onboarding

“Wagada have been absolutely brilliant to work with.”

Preena Desai, IPCA

Precision Proco

“Partnering with Wagada Digital helped us take a targeted, data-driven approach that delivered meaningful leads for our sales team.”

Helen Smith, Head of Marketing

AI lease abstraction for major UK legal firm

“We want to enable businesses to utilise the power of AI to make space for business critical tasks.”

Dee Overfield, Head of Digital

Best Western Hotels

““I’m genuinely grateful for all your support over the past 8 months” -Georgie Hardy, Head of Marketing, M&T Hotel Management”

Georgie Hardy, Head of Marketing, M&T Hotel Management

Yorkshire & Humber Academic Health Science Network

“Wagada helped us hone our LinkedIn skills so we were making the most of our capacity and content.”

David Shapland , Head of Marketing and Communications

CAE Technology Services

“Wagada Digital are absolute heroes! I am eternally grateful for your patience, support and endless enthusiasm to realise this vision and bring the dream to life.”

Louise Mahrra, Head of Marketing, CAE Technology Services

Churchill Group

“Our team developed a dynamic and focused employer branding strategy.”

Sophie Skilton, Digtial Marketing Manager, Wagada Digital

Pixotope

“During a busy and exciting period of change for Pixotope, we helped them to achieve ongoing growth.”

Rebecca Hyde, Digital Transformation Manager, Wagada Digital

Canon

“The team delivered an expert analysis for an industry-leading brand, identifying solutions and strategic recommendations for Canon.”

Laura Morris, Strategic Marketing Manager, Wagada

Britvic PLC

“The team has absolutely loved working on such an exciting brand.”

Cheryl Luzet – Managing Director, Wagada

Marshfield Farm Ice Cream

“An exciting marketing strategy and successful website launch saw Marshfield Farm significantly increase their online visibility and engagement.”

Daniel Jenkins, Head of Client Services, Wagada

All About Children

“I have worked with Wagada for over five years and would highly recommend them.”

Marcia Viccars, Founding Director, All About Children

Smartfix

“HubSpot automation means that my customers are taken care of with timely email communications and marketing collateral.”

Matt Wortley, Director, SMARTFIX UK Ltd

CVP

“From SEO and paid social media implementation to ongoing consultancy and training, Wagada have been fantastic throughout.”

Dawn Bochenski, Marketing Director, CVP

Quartzite Boulders

“In a short period of time the team executed a strategic social media campaign for the launch for GYMRHINO.”

Daniel Jenkins, Head of Client Services, Wagada

Bradbury Tracks LTD

“Thanks to all at Wagada for the excellent work you have done on our website.”

Kris Theophanous, Managing Director, Bradbury Tracks Ltd

Abbots Care

“Working with Wagada Digital has been great, we have seen a strong increase in organic leads coming through, and the digital PR work has really helped increase awareness of our brand.”

Naomi Kitchenside, Abbots Care

Mystery Holidays

“Thank you for helping us spread the joy of spontaneous travel to all the adventurers out there!”

Gaurav, Director

Bibra Toxicology Advice & Consulting

“I have worked with Wagada for a few years now, and I wouldn’t hesitate to recommend them.”

Ashleigh Ace Barrett, Commercial Director

Garden on a Roll

“Their SEO, creative content marketing and Google Ads support has helped us rank higher for key terms and enhance our online presence, placing us in good stead for marketing activities moving forward.”

Antony Henn, Director

eyworks

“Working with Wagada has been a great experience.”

Tim Taylor, Head of Growth and Revenue, eyworks

Get to Know Our Team

Get in touch