Dee Overfield

Head of Digital

Dee Overfield

As our Head of Digital, Dee heads up the Digital Services Team, and ensures a consistently high standard of work by building great relationships to get the best out of everyone she manages. She joined Wagada Digital back in 2016, and has specialist expertise in all things SEO.

Digital marketing specialisms

As a specialist in search engine optimisation (SEO), Dee makes it her mission to keep on top of ever-changing industry trends, regularly strategising, tweaking, and testing to find the best approach to increasing her clients’ website visibility. She finds it extremely rewarding to see her work paying off when her clients’ organic traffic consistently increases year on year, and taking a data-driven approach, she helps clients to harness the data in Google Analytics 4 (GA4) to see evidence of positive change. Dee also takes a keen interest in the latest developments in AI and marketing, keeping her finger on the pulse to ensure that Wagada Digital is employing the best tools to serve our clients in this fast-changing field.

An absolute extrovert, Dee has a really great relationship with everyone she works with, enjoying the team-orientated and personable nature of the job. She’s a regular at the UK’s most renowned SEO conferences, including BrightonSEO and UnGagged, bringing back a wealth of knowledge to share with her colleagues.

And another thing…

Outside of work, Dee’s a bit of a cinema buff (and dreams of becoming Mrs DiCaprio). Anyone at Wagada Digital will tell you how incredibly competitive she is and she loves a racquet sport – tennis especially. Dee might not be so great on the court but does a really good job of cheering on Roger Federer.