Innovative, passionate, results-driven… what makes us tick?

True Digital Marketing Excellence

We’re an award-winning team of expert digital marketers, passionate about achieving success for our clients. As Google and HubSpot Partners, we’re supported by the best in the industry, allowing us to pass this knowledge and experience over to our clients. The business was founded by Cheryl Luzet in 2011 and since then she’s built up a powerful team of digital experts that help our clients to achieve their goals.

Get to know our team

Luca Avvinti

Marketing Apprentice

Luca is currently working towards his Level 4 Marketing Apprenticeship accredited by CIM.

Charlotte Wilkinson

Hubspot Onboarding and Support Consultant

With over ten years of experience in Business Development within the leisure and construction industry, Charlotte joined Wagada Digital as Hubspot Onboarding and Support Consultant after discovering a passion for all things HubSpot.

Marius Paduraru

Website Developer

Marius is a website developer within the Digital Transformation Team, and has a background in Electrical Engineering and Web Development.

Julia Bunting

Head of Operations

As our Head of Operations, Jules has a wealth of commercial experience from two decades in the technology sector.

Ruth Cassidy

Office Manager

After working for Wagada Digital as a freelancer for two years, Ruth officially joined the team as Office Manager in November 2022.

Jim Lewis

Client Relationship Manager

Jim brings a wealth of experience and enthusiasm to his role as Business Development and Client Relationships Manager at Wagada Digital.

Sarah Baxter

Bookkeeper

Sarah has been working with Wagada Digital since 2016 and she uses her strong organisational skills to process the Company’s accounts.

Emily Redman

Digital Marketing Manager

Emily joined Wagada Digital as an Account Manager, following an in-house marketing role within the hospitality industry.

Daria Isanska

Social Media Marketer

With a wide knowledge of SEO and social media marketing, Daria brings her expertise to everything from paid social advertising to graphic design.

Sophie Skilton

Digital Marketing Manager

Sophie is a Digital Marketing Manager with over 5 years’ experience in digital and offline marketing, and a Distinction in Professional Digital Marketing from the Chartered Institute of Marketing.

Catherine Bowden

Content Marketing Specialist

As our Content Marketing Specialist, Catherine works with clients to find just the right way to express their brand message – for better visibility, engagement and conversions.

Charlotte Stephen

Digital Marketing Manager

Charlotte is a Digital Marketing Manager here at Wagada Digital, acting as an Account Manager for several of our clients as well as specialising in SEO link building.

Cheryl Luzet

CEO

Cheryl founded Wagada Digital in 2011 with a desire to create the sort of agency that she would have wanted to work with as an in-house marketer.

Nick Silverstone

Managing Director

With a strong commercial background, Nick joined the team at Wagada Digital in 2018, following his role as Managing Director of a managed service provider and data centre.

Dee Overfield

Head of Digital

As our Head of Digital, Dee heads up the Digital Services Team, and ensures a consistently high standard of work by building great relationships to get the best out of everyone she manages.

Daniel Jenkins CMktr

Commercial Director

An expert strategist and Commercial Director, Daniel is a Chartered Marketer with a Distinction in Professional Marketing from the Chartered Institute of Marketing.

Shelley Martin

Data Manager

Shelley is our Data Manager, Google Ads specialist and overall analytics whizz – she’s adept at analysing figures, measuring performance and making strategic decisions to maximise ROI.

Rebecca Hyde

Digital Transformation Manager

Rebecca (or Bex, as she’s known around here), is the Digital Transformation Manager at Wagada Digital, heading up a talented team of digital transformation specialists.

Judith Dow

PR Account Manager

Judith is our resident Digital PR specialist, helping Wagada Digital’s clients with their PR and link-building activities to support their overall communications objectives.

Matt Cooley

Digital Transformation Specialist

As a Digital Transformation Specialist within our Digital Transformation Team, Matt uses his keen analytical skills paired with a strong eye for design, to help clients achieve their goals.

Emily Walker

SEO Specialist

Emily Walker is a SEO Specialist focusing on keyword research and SEO, with the aim of boosting her clients’ visibility online and ensuring that their websites generate leads and engagement.

Ellie Wilbraham

Senior Social Media Marketer

As Senior Social Media Marketer at Wagada Digital, Ellie is an expert in all things social.

James Grisley

Senior Digital Marketer

As a Senior Digital Marketer in our Digital Transformation Team, James is on a one man mission to become a digital marketing guru.

Tzara Spurrier

Senior Digital Marketing Manager

Tzara is an experienced Digital Marketing Manager, with over 6 years’ experience in marketing and project management across a range of industries, holding an IDM certificate in Direct and Digital Marketing.

Laura Morris

Client Services Lead

As a Client Services Lead, Laura has a wide breadth of experience across a range of industries and is particularly strong in web analysis, digital marketing strategy and integrated digital campaigns.

Meet the Team

Our approach

We start every project by getting to know your business and the challenges that you solve for your customers.

How do we achieve results?

We’re strategy-focussed – we never move forward without a focussed, clear plan of action.
We’re data-led – gone are the days where you don’t know which 50% of your marketing is working, we know exactly which activities are generating the strongest return on investment.

Find Out More About Our Approach

We’re award-winning

We don’t like to brag, but we’ve won nationwide awards for the work that we’ve done for clients. Judged by industry experts, winning awards shows that we’re innovative, passionate and that we get results.

Proud to be UK Search Awards Winners 2021, plus finalists in two other categories including the UK’s Best Small SEO Agency.

We work with you, not for you

One of the key differences when you work with us is that we take you on this journey with us. Many of our clients are in-house marketing managers, and we’ll support you in your training goals, as we work together. Ask us about our training packages, or come along to our monthly training sessions on Zoom which are completely free of charge for our clients and their teams.

Our guide to digital strategy for marketing managers

Are you worried that you could be missing out on opportunities from your digital marketing? If you’re an experienced marketer, you already have strong foundations to build an effective digital strategy and this guide will help you to do just that.

Download Our Guide

Our values

As a values-led business, our values dictate how we treat our staff and how we work with our clients.

Our clients

We work with a range of clients from all across the world, from Australia to the US. Over the decade we’ve been in business we’ve developed a wide range of knowledge across different industries, that we can use to support our clients.

Our specialisms:

Construction and home improvements
Cyber security, IT and SAAS
Sports
Medical sector
International SEO
Professional services
Travel and leisure
Companies with a large number of locations, including children’s nursery groups and care homes.

What do our clients think?

We love Wagada’s very personal touch – spending time getting to know our business and engaging with what we do. I would highly recommend them for their personal approach and their ability to listen to clients and review what they are doing to achieve their excellent results.

Ruth Pimentel, Toad Hall Nurseries

Wagada worked with us to help design and implement a coherent SEO/web usability strategy. Their input was passionate and invaluable in helping us to understand how to pick our way through the minefield of SEO and they have a deep knowledge in these areas.

Jeremy Wilcox, BBC Active

Wagada were a great help in enabling us to quickly boost our SEO and make our content discoverable to our teenage audience. In a really short space of time they delivered a significant uplift in relevant traffic to our website, helping us to demystify Google’s algorithms

Toby Hicks, Your Life

We’re HubSpot Partners

We’re inbound marketing specialists because this powerful tool allows us to:

Integrate marketing and sales for our clients, so you can generate more leads
Track results and demonstrate ROI
Save time with more efficient, streamlined processes

Find out how HubSpot could benefit your marketing.

HubSpot Management

We’re always at the forefront of new changes and developments

We invest in our team to ensure that they have the skills that they need to serve you better. Digital marketing is constantly evolving and our team attend conferences and receive in-house training from industry experts. We don’t stand still.

How do you pronounce Wagada?

Everyone asks us where the name comes from, and how you pronounce it. Even the team seem to be struggling… Here’s a clue:

Request a call back

Want to have a call to assess how Wagada’s structured and strategic digital marketing approach could help you?

Get in touch with our expert team.