Harness the power of AI to elevate your business

Event Details

4 October, 2024

9:00 am - 3:00 pm

University of Hertfordshire. Hatfield

Why attend?

One of our own, Dee Overfield, will be taking the stand

Dee Overfield is Head of Digital and a specialist in search engine optimisation (SEO) at Wagada Digital, Dee makes it her mission to keep on top of ever-changing industry trends, regularly strategising, tweaking, and testing to find the best approach to increasing our clients’ website visibility.

Dee also takes a keen interest in the latest developments in AI, keeping her finger on the pulse to ensure that Wagada Digital is employing the best tools to serve our clients in this fast-changing field.

Harness the power of AI for your business: Practical applications and legal considerations workshop

Join this expert-led workshop to discover how artificial intelligence (AI) can transform your business. Designed for business owners, this session will cover both practical AI applications and the associated legal risks, providing strategies for risk mitigation.

Learn how AI can enhance your business’s efficiency, reduce costs, improve customer satisfaction, and unlock new growth opportunities.

According to a report by the Federation of Small Businesses (FSB):

  • 20% of small businesses already use AI.
  • 60% of small businesses planning rapid growth have AI integration in their strategies.
  • 46% report lacking the knowledge or skills to effectively implement AI.
  • 55% believe AI could offer significant benefits to their operations.

With AI becoming an increasingly valuable tool, many business owners find it challenging to know where to begin. Join Dee, along with Hertfordshire Growth Hub and partners, as we provide practical guidance and top tips on how to successfully integrate AI into your business.

This workshop will cover:

  • Introduction to AI – The benefits and setting your objectives for using AI in your business.
  • Areas within your business where AI can be applied – Spotlight on Marketing & Sales, Creative Sector, Human Resource Management and Financial Management.
  • Risks and Mitigation Strategies.
  • Live Case Studies.
  • Interactive Q & A with Panel.

By attending this workshop you will:

  • Develop an action plan to start implementing AI tools to drive business efficiency immediately.
  • Gain practical knowledge on integrating AI into your business processes.
  • Understand the risks when using AI and how to navigate them.

I was particularly impressed with the varied content and unique speakers. I can’t imagine an event anywhere in the world that would offer more valuable information to the business and marketing world.

KATHI J. Director of Graduate Partnerships, Regis College