IBC 2026 debrief: Actionable insights for sales and marketing
Event Details
29 September, 2026
10:00 am - 10:30 am
Zoom
Join us for an exclusive IBC review webinar where we will be discussing the key trends, challenges, and opportunities that were addressed during the event as shaping the future of media and broadcasting.
Daniel Jenkins, Commercial Director, will lead the webinar and share key takeaways following his time at IBC. By combining these insights with our own expertise and knowledge as a digital marketing agency, this session will provide you with action points for better sales and marketing alignment.
In this webinar we will cover;
- IBC 2026 recap – key announcements, innovations, themes
- Challenges marketers are facing in the industry right now and how they’re overcoming them
- What’s working well and what are the opportunities
- What people are doing to make a difference
- Key sales and marketing allignment strategies
Who should join?
Whether you’re in:
- Content production
- Distribution
- Tech Strategy
This session will present you with actionable insights to put into practice straight away to achieve results.
Your host: Daniel Jenkins, Commercial Director
Daniel has strong experience of both digital and traditional marketing methods, and specialises in marketing strategy for B2B and B2C brands. Passionate about integrated communications and multi-platform advertising campaigns, he takes a holistic approach to all marketing activity and will consider the full marketing mix when building strategic plans designed to increase clients’ visibility, engagement and return on investment.
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Phil Allen, Entertainment Effects
