SEO basics: 10 actionable tips to increase site visibility & drive traffic
Event Details
5 June, 2025
10:00 am - 11:00 am
Zoom
Looking to master SEO basics and boost your brand’s visibility and online conversions – without needing to become an SEO expert?
Join us for this free, practical training where we break down 10 essential SEO basics – easy-to-implement tactics that can boost your search rankings, visibility, and engagement
Whether you’re a business owner, marketer, or just getting started with SEO, this session will show you how to make smart updates that work — no fluff, no jargon.
In this webinar we will cover;
- Tips for effective keyword research
- How to write engaging meta titles and descriptions that boost clicks
- Using headers to improve user experience
- Handling duplicate content with efficiency
- Google Business Profile best practices to boost local visibility
- Building internal links that strengthen your site and support conversions
- Creating clean, SEO-friendly URL structures
- How to properly redirect broken pages
- Making sure your sitemap is working for you – not against you
Your trainer: Charlotte, SEO Specialist
Charlotte has a rich background in digital marketing for charities, ethical travel companies, and socially-driven organisations. Specialising in technical SEO audits, keyword research, and website optimisation, Charlotte helps clients increase visibility, engage users, and drive conversions. With a BSc in Psychology, Charlotte applies unique insights into customer behaviour to create impactful, results-driven SEO strategies. She also brings valuable expertise in the care industry, having worked with healthcare, medical, and wellbeing charities.
Top knowledge and brilliant people… the best training I’ve experienced for a long while. I wouldn’t hesitate to recommend Wagada.
Siobhan O’Reilly-Calthrop, World Vision UK
