With most consumer journeys beginning with a simple search online, SEO keeps you ahead of the competition, increases your organic visibility and drives more customers to your website. Beyond that, it’s a valuable tool for increasing brand awareness, positioning your business as an expert in your field and building strong relationships with customers.
Ranking for your products or services creates sales-ready leads whilst ranking for longer-tail keyword phrases and customer questions helps you to build your brand and position yourselves as a company which solves your customers’ problems.
Ultimately, SEO puts your business in front of the people who buy; this is an investment with a high return.
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SEO improves the visibility of your website in Google’s organic search results, ensuring your brand is showing up in all the right places and to all the right people; putting you in front of your target audience.
When it comes to maximising your organic visibility, technical SEO, on-page optimisation, content marketing and link building all come into play, and our specialist team is here to help.
Raising your visibility in search engines leads to an increase in website traffic. This in turn generates more brand awareness and with this familiarity you start to build trust and create desire from your customers.
Your content needs to match the intent of the searcher and their stage of the buying cycle, whether that is research or decision-making. Google ranks the most relevant pages based on the intent of the searcher, and Wagada’s in-depth research methods allow us to identify the type and style of content to maximise conversions.
Our ultimate goal with SEO is to generate leads for your business, and at Wagada we keep this at front of mind. At the beginning of our relationship, we’ll ask you to provide us with your sales targets, so that we can set KPIs and ensure that we are supporting you effectively to reach your goals.
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When it comes to SEO, measurement is the key to success. Our data-led approach means we measure progress based on your goals and KPIs, learning what’s working and identifying where iterative improvements can be made along the way.
We report both monthly and quarterly and you’ll always know what we’re working on and how effective the work has been.
Wagada is an expert SEO agency with a team of specialists who work with our clients through the different elements that make a key difference to your ranking. From performing technical SEO audits to delivering exceptional user experience, we ensure your site has a strong foundation for us to build upon, and our hard work delivers results.
Training and development is a key part to life at Wagada. Our expert team keeps up to date with the latest SEO trends and algorithm changes to ensure your business stays ahead of the competition. We subscribe to the most innovative tools to analyse, track and measure your successes.
We keep strategy at the forefront of everything that we do. Each of our clients is allocated a strategist and an account lead during the onboarding process. This keeps us results-focussed and ensures that your bespoke strategy evolves alongside your needs. Our team embeds itself within your business, ensuring that we meet your goals and surpass your expectations.