Employer Branding for Recruitment – Attracting and Retaining the Best Talent for Your Business

Event Details

23 June, 2022

9:30 am - 10:30 am

Online Event

Gain valuable guidance in this 1-hour workshop from Wagada, award-winning Digital Marketing Agency.

About this event

We are in the midst of a ‘recruitment hurricane’. From furlough, redundancies and The Great Resignation to a cost-of-living crisis and the emergence of a candidate-driven market in 2022, successful recruitment is the number one challenge for a number of growing businesses.

Join us for a one-hour workshop, where we will showcase the benefits of having a powerful employer brand. We’ll talk you through how utilising your brand story, you can attract and retain the best possible talent for your business whilst spending your recruitment budget more wisely.

This course is perfect for Marketing or Communications Managers, HR departments or business owners who want to improve their recruitment process and generate positive, long term results from recruitment marketing.

In this course you will:

  • Learn what employer branding is and how it can help your business
  • Discover how your workplace culture can be cultivated and refined to help build your employer brand story
  • Find out how to develop key marketing messages that will help in generating applications from your target market
  • Learn from big brands that do recruitment marketing well, and discover what makes candidates really tick
  • Get insight into the best platforms for your recruitment marketing strategy, and how social media can be the final piece of the puzzle in attracting prospective staff members
Cheryl Luzet

Your trainer: Cheryl Luzet, CEO

As CEO of Wagada Digital, a growing agency with offices across St Albans and Cheltenham, Cheryl makes specialist digital marketing expertise accessible to ambitious, growing businesses. She works in a no-jargon / ‘no-fluff’ way and combines a data-orientated approach with just the right level of creativity to generate positive, tangible results.

Cheryl is a highly experienced trainer and public speaker, having delivered a number of expert webinars and talks for the St Albans and Hertfordshire chambers of commerce. She has also made guest appearances at marketing events and networking groups having spoken at Agency Local and TurnDigi, as well as featuring on a number of industry-leading podcasts.

Fantastic workshop with Cheryl today. It’s amazing what you can learn in just 2 hours! The workshop was succinct, interesting, fascinating and will be a real asset to our business. Totally recommend getting in touch with this fantastic business.

Wagada’s training options

Group training

Our monthly group training sessions bring together individuals from a wide range of companies, are cost effective and great for networking. We cover a range of topics, from ecommerce and Google Analytics to paid social media advertising. Find out more information on our group training courses.

121 consultancy

If you need support on a particular challenge, we offer 2-hour 121 consultancy sessions where you can tap into the experience of one of Wagada’s digital experts. This service is sometimes combined with one of our other services, such as keyword research, where we train you on the implementation

Bespoke in-house training

Our bespoke training courses are for in-house teams looking to upskill. You tell us your skills gap, and we’ll create a bespoke training course that completely meets the needs of your business and your industry. We can offer these online, in Wagada’s training suite or in your own offices.