How to increase online lead generation for cyber and tech companies
Event Details
18 May, 2023
9:30 am - 11:30 am
Online Event
Join us for this 1 hour workshop where we will showcase how you can use SEO, content creation and employer branding to build trust with your target audience and convert leads faster.
About this event
One of the biggest challenges for the cyber and tech industry when it comes to marketing is converting leads faster. With such high stakes and an overwhelming amount of information in cyber, businesses (especially SMEs) are often hesitant to invest in much needed cyber technology.
Join us for this 1 hour workshop where we will showcase how you can use SEO, content creation and employer branding to build trust with your target audience and convert leads faster. Learn how to cut through the noise of a crowded industry and connect with your leads to speed up the conversion process.
This course is ideal for Marketing Managers, Marketing Executives, Business Owners and Communications Managers in the cyber and tech industries who want to improve the performance of their website.
In this course you will learn how to:
- Use your website as a tool to build trust with your target audience
- Showcase your expertise and position yourself as a thought leader in the tech industry
- Increase your website visibility and reach the right audience
- Create compelling content that resonates with your target audience
Your trainer: Daniel Jenkins
An expert SEO specialist and marketing strategist for B2B and B2C brands, Daniel holds a Distinction in Professional Marketing from the Chartered Institute of Marketing and has strong experience of both digital and traditional marketing methods.
Passionate about integrated communications and multi-platform advertising campaigns, Daniel approaches all marketing activity with a holistic approach, considering the full marketing mix when building strategic plans designed to increase clients’ visibility, engagement and return on investment.
I really enjoyed the presentation that Dan gave. It was both interesting and informative and was delivered in a style that invited questions. I would certainly recommend Dan as the ‘go to’ person.
Colin Lock
Wagada’s training options
Group training
Our monthly group training sessions bring together individuals from a wide range of companies, are cost effective and great for networking. We cover a range of topics, from ecommerce and Google Analytics to paid social media advertising. Find out more information on our group training courses.
121 consultancy
If you need support on a particular challenge, we offer 2-hour 121 consultancy sessions where you can tap into the experience of one of Wagada’s digital experts. This service is sometimes combined with one of our other services, such as keyword research, where we train you on the implementation.
Bespoke in-house training
Our bespoke training courses are for in-house teams looking to upskill. You tell us your skills gap, and we’ll create a bespoke training course that completely meets the needs of your business and your industry. We can offer these online, in Wagada’s training suite or in your own offices.