Attracting residents and recruiting top talent: A marketing masterclass for the care sector


Explore modern marketing techniques tailored to the care sector.

In this dynamic masterclass, we’ll guide you through the art of building a powerful care brand that attracts and retains top talent, while also managing and enhancing your care home’s online visibility and reputation.

In this one-hour webinar, you will unlock the digital advantage and explore modern marketing techniques tailored to the care sector, designed to elevate your reach and impact.

 

Tzara Spurrier planning client social media management

Watch the training video and learn:

  1. Talent Attraction & Retention: Discover strategies for recruiting and keeping dedicated care workers, even in the most challenging roles.
  2. Employer Branding Excellence: Learn how to build a care brand that inspires trust, loyalty, and growth.
  3. Reputation Management Mastery: Navigate reputation challenges post-Covid and craft a stellar online presence.
  4. Alignment of Marketing and Sales: Achieve synergy between your sales and marketing teams for ultimate success.
  5. An introduction to Google Analytics
Daniel Jenkins Head of Client Services

Your Trainer: Daniel Jenkins, ACIM

An expert strategist for B2B and B2C brands, Daniel holds a Distinction in Professional Marketing from the Chartered Institute of Marketing and has strong experience of both digital and traditional marketing methods.

Passionate about integrated communications and multi-platform advertising campaigns, Daniel approaches all marketing activity with a holistic approach, considering the full marketing mix when building strategic plans designed to increase clients’ visibility, engagement and return on investment.

Get in touch